Sumary of Adidas, the UK censors advertising with breasts of all sizes and shapes:
Adidas advertising showing breasts of all ages, shapes and ethnicities has now been banned in the UK.
And trying to show that every woman has the right to her bra, to the one that best suits her characteristics and needs.
Receive news and updates on the latest beauty trends directly in your mail But the censorship decision does not come for this reason.
When it was launched last February, it caused a sensation.
One of the most present criticisms was that of sexism contained in advertising, considered as a context in which women are viewed as real objects and reduced to parts of the body.
Many users, in recent weeks, have turned to the Advertising Standards Agency to protest against the airing of this spot.
Because our new sports bras have 43 different models, so that everyone feels at ease ».
