BCBG Max Azria relaunched by A.Moda in Europe, UK, Turkey and Russia

BCBG Max Azria relaunched by A.Moda in Europe, UK, Turkey and Russia

Sumary of BCBG Max Azria relaunched by A.Moda in Europe, UK, Turkey and Russia:

  • BCBG Max Azria, one of the leaders of the flash line Spring-Summer 2022 Alessandro Bastagli, Florentine entrepreneur for more than 40 years in the fashion world and president of Finalba S.r.
  • , a company that holds stakes in entities such as the Nefe modeling company or the Coin clothing chain, but above all the control of the knitting yarn company Lineapiù Italia and the clothing company A.
  • Moda, has in fact signed through the latter a master license agreement for BCBG’s brands thanks to a renewable 5-year agreement.
  • “This is a license that covers a lot of products,” he explains to FashionNetwork.
  • com Alessandro Bastagli himself, “not only clothing, but also baby / girl kidswear, fabric and leather accessories, to which we will probably add perfumes and shoes in the near future.
  • Where we will not work with companies owned or participated by us, we will work with production partners of primary quality and proven reliability “.
  • “I met Max Azria 20 years ago and was struck by the style of his claim BCBG-Bon Chic Bon Genre.
  • Now we are starting this adventure with my son Edoardo, Chief Operating Officer and general manager of A.

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