BO.BÔ and Sanrio launch new collab

bo bo and sanrio launch new collab

Sumary of BO.BÔ and Sanrio launch new collab:

  • This diversity of temperaments was something that enchanted our team, recalls  Fátima Stryjer, style director at BO.BÔ.
  • Consisting of three sweaters and seven models of T-Shirts, available in adult and children’s sizes, the collab seeks to reflect the plurality of personalities existing through these friends.
  • For Monica Joseph, Commercial and Marketing Manager of Sanrio in Brazil, it is a privilege for the licensor to have its characters stamped in the portfolio of one of the largest national brands.
  • New collab BO.BÔ and Sanrio – Disclosure In the middle of the research we saw that these characters had a personality background and the identification was immediate.
  • Items from the collab BO.BÔ and Sanrio – Publicity BO.BÔ’s expectation is that the playful universe of fashion information and the collab’s T-shirts and knits have arrived to be this more fun and stylish counterpoint in the look, he highlights.

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