Sumary of Freepry wants to make the second hand accessible to all businesses:
- Present at the Who’s Next show this weekend, in the Traffic space, the young Parisian company launched in 2020 already boasts around a hundred BtoB customers, who use its web platform allowing the management of second-hand products.
- The starting principle, consignment-sale style, is to allow the recovery of a garment from customers, who will benefit from a voucher to spend in the shop, if the piece finds a buyer after having been put on sale.
- in the second-hand area of the point of sale.
- Collection alone is thus possible (and gives rise to a voucher delivered directly), Freepry then reselling the clothes to major second-hand platforms.
- “The second-hand fashion market is still growing strongly, but there are also bad experiences on certain platforms.
- The physical second-hand experience reassures the consumer, and also eliminates logistical steps”, says Paul -Karam-Roux.
- – DR According to her, the solutions proposed by the start-up make it possible “to increase traffic in the store, thanks to the deposit of parts, but also sales thanks to the purchase vouchers that will be spent”.
- Offered primarily as a service to the consumer, the second hand would also be a profitable activity, attests Paul-Karam Roux, who specifies that an additional turnover of 10% is on average observed by the shops that use the solution.