Sumary of Pitti Uomo: Summer dates revealed for physical show:
- The event organiser Pitti Immagine announced Tuesday the physical event will take place between 15 and 17 June at its usual location, the Fortezza da Basso in Florence..
- It comes after the event was cancelled several times in the past year due to the pandemic, with a digital iteration instead taking place through an online platform, Pitti Connect..
- Organisers said the event has been reduced from four to three days “to accommodate the requests for the maximum concentration and savings in terms of expenses that we have received from exhibitors”..
- Pitti Immagine CEO Raffaello Napoleone said registration has opened for the next summer cycle “in order to give companies some clear reference points for scheduling their activities, in the full awareness that, between now and the summer, we will all have to carefully follow the evolution of the health situation”…