Sumary of Bijenkorf buying director talks shift from loungewear to more fashionable pieces:
- De Bijenkorf, the biggest high-end retailer in the Netherlands and a subsidiary of Selfridges Group, is looking at the SS22 buying season with optimism.
- Buying director Ninke Gijzel oversees the buying for the entire assortment of the seven stores of De Bijenkorf and its online shops.
- Picture: Ninke Gijzel / Buying director at De BijenkorfDoes that mean consumers are no longer buying jogging pants and starting to get party dresses?
- People will keep buying online and still work from home.