etseo new mens underwear brand made in lisbon starts with a bet on internationalization

ETSEO: new men’s underwear brand made in Lisbon starts with a bet on internationalization

Sumary of ETSEO: new men’s underwear brand made in Lisbon starts with a bet on internationalization:

  • The main market for our products will be end consumers within the European Union, but we also consider B2B partnerships for countries outside the EU.
  • Is our inspiration, and that’s why we chose the Portuguese word for west, explains it better, the new brand of high quality men’s underwear, which bets on materials, patterns, textures and colors historically more connected to the female world (such as flowers, lace, transparencies, etc.).
  • The contorted poses of the naked male models – largely gymnasticized – also refer to classic works immortalized in the History of Art.
  • However, the founder intends to advance in strength to the markets of Canada, Korea, USA and Japan, establishing partnerships with ETSEO OESTE – Instagram: @etseounderwear Our main business is direct to the consumer through an online model Business to Customer (B2C), but achieving 30% of our sales through a network of distributors and retailers Business to Business (B2B) is also a short-term goal, as you can read on the site.

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