lvmh creates a 3d ambassador

LVMH creates a 3D ambassador

Sumary of LVMH creates a 3D ambassador:

  • A total of 21 startups, 48% of which are led by women, have been selected from 950 to participate in the LVMH lab at the Viva Technology event, which will be held from 15 June.
  • On this occasion, the tech avatar of Bernard Arnault’s empire, who had recently expressed his skepticism about virtual reality, has announced the finalists of the sixth edition of the LVMH Innovation Award.
  • LVMH’s virtual ambassador has feminine features and is naturally pretty.
  • Modeled in 3D by Altava, a 2021 LVMH Innovation Award startup finalist, this character named Livi (Lvmh Innovation Virtual Insider acronym) is intended to represent the company in its innovation strategy.
  • They will compete in six categories: 3DVirtual Product Experience & Metaverse, Employee Experience & CSR, Media & Brand Awareness, Omnichannel & Retail, Operations & Manufacturing Excellence and Sustainability.
  • One of these companies will win the grand prize of the LVMH Innovation Award.
  • Livi, the 3D ambassador of the luxury giant – LVMH Livi, meticulously dressed by the LVMH houses, recently made her social media debut.

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