Sumary of Maisie Williams faces criticism for fronting H&M sustainability initiative:
- Game of Thrones actor Maisie Williams is facing criticism online for partnering with H&M for its sustainability initiative..
- Williams is the brand global sustainability ambassador, and people are calling her out for alleged ‘greenwashing’..
- For brands like H&M — that are understood to have perpetuated fast fashion in all these years — this recent initiative, therefore, is being viewed as questionable, with people wondering how fast fashion can even be ‘green’..
- The actor made the announcement on Instagram recently, wherein she shared a video stating that she will join the brand to help its campaign to use only recycled or other sustainability-sourced materials by 2030…