Sumary of Selfridges outlines ambitious new sustainability targets to ‘reinvent retail’:
- Ultimately, the retailer has pledged that 45 percent of its transactions will come from circular products and services by 2030, as it continues to focus on investing in alternative shopping models through the Reselfridges initiative.
- Luxury department store Selfridges has published its first annual ‘Project Earth’ report in which it has detailed a number of ambitious targets that it hopes will reinvent retail and drive its business towards a net-zero future.
- As part of this move and as detailed in its report, the retailer said it will be transitioning from an experimentation phase to the implementation and acceleration of change through new commitments across three categories; Materials, Models and Mindsets.
- Its publication comes two years after the retailer launched its sustainability strategy Project Earth which initially set out to achieve net-zero carbon emissions across the company by 2050.