Sumary of The Colombian Ancora presents a collaboration with Jenny López:
- The event with a high number of personalities from the industry was held in a see now buy now format, hand in hand with the online store.
- Jenny Lopez X Ancora – Ancora The 1920s Miami-inspired collection is signed by model and influencer Jenny López and features a color palette that ranges from black to white, passing through terracotta and hints of blue.
- The collection was revealed in Miami and is already on sale in all of the firm’s channels.
- The digital channel accounts for half of the sales while the other 50% is divided between wholesale sales and its physical stores.