Sumary of Tape à l’œil opens its first store in Spain under the name Tao Kids:
- Inside the Tao Kids store in Madrid – DR Tape à l’œil has 240 stores in France and 60 abroad.
- The Tao Kids store in Madrid – DR This change of name should help the brand in its international expansion, Tape à l’œil being difficult to pronounce in non-French-speaking countries, the brand says .
- The affixing of the word Kids to Tao also makes it possible to quickly identify the universe in which the channel operates.
- For now, this new name only concerns the Spanish and Belgian markets, but also Luxembourg, where the brand inaugurated its first store on Thursday, April 14, a Tao Kids store located in the Knauf Shopping Center shopping center.
- The clothing chain of the Mulliez galaxy is set up there over 300 square meters and has a new name: Tao Kids.